When we read the term SEO the first question arises in our mind is what SEO stands for so the compact definition of it would be the practice of increasing the quality and quantity of traffic towards our website but what it really means in simple language? We can understand it with an example like If we want to expand our business we can create an online presence and to grow further we can take help of franchise SEO.
Two types of SEO-
- The first one is on page which helps to optimize the website both in terms of content and technical aspects. We can use many tools to make their website captivating like adding pictures, time lapse, videos and more to increase engagement and credibility for the content and subsequently persuading search engine to show our content to people. This is how we can see increase the engagement of our website.
- The second is off page which helps in increasing search engine rankings, making optimisation outside the site will help in gaining popularity, authority, relevance, trust worthiness . To increase the engagement we can use social media which nowdays plays a crucial role . Social networking have turned out to be one of the most used tools for optimization so for grabbing a larger audience it has now become kind of necessary to promote our content on social media through various popular apps by sending stronger networking signals to search engines leading to the page being shown highly relevant for related searches and audience.
So the question arises that why SEO should be used and the answer should be it is one of the best way to increase business and increase the visibility. The better visibility the page have in search results , the more likely it will gain attention and attract prospective and exiting customers to the business. In simple words we can say that SEO is the best example to shoot up the ranking of the website and will surely improves the user experience and it also tells us what customer actually needs.
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